Tailored insight services

We’re built for smart, efficient research. That means using trusted methodologies, scrappy fielding (at times) and the right tech—including AI—to get you what you need without wasting time or money. Every project is designed to deliver insights you can act on, not just slides to file away.

We plug in where you need us—extra hands, extra brainpower, or both. Whether it’s a single support or a long-term study, we act as an extension of your team, flexing with your bandwidth and making sure everything stays aligned to your goals.

We're glad you asked! We take data quality seriously. That means careful design, smart recruitment, hands-on review, and human oversight at every step—even when we use AI. If it’s not reliable, we don’t use it. Full stop.

Harvest Insights offers a comprehensive range of market research services tailored to meet your specific needs. Our services include market analysis, competitor research, social listening, custom reports, and more. We work closely with our clients to deliver actionable insights that drive informed decision-making.

Market research can benefit your business in several ways. It helps you understand market trends, customer preferences, and competitor strategies. This knowledge enables you to make data-driven decisions, identify growth opportunities, mitigate risks, and optimize your marketing and product strategies.

While existing data can provide valuable insights, it often lacks the specificity and depth required to evaluate new or innovative ideas. For example, if you want to test a new product or service, you need to put that in front of your audience. Our custom research ensures you get precise, actionable insights tailored to your unique questions.

We mostly work with mid-to-large companies that have lean research or innovation teams. Our clients range from healthcare to consumer goods to financial services—but the common thread is smart teams who need strategic support.

We offer scalable solutions designed to fit a range of budgets. While custom, primary research may start at $30k, our social listening services are a cost-effective option, typically ranging from $8k to $15k. We work with you to provide flexible, value-driven solutions that respect your financial and time constraints.

While internal teams may have access to data, our expertise lies in turning that data into strategic insights. This may involve combining data from various studies, appending information to your current customer database, or suggesting new tools to make better use of your data internally. We provide an external perspective and tailored solutions that empower you to make more informed, unbiased decisions.

Yes, we offer free consultations to discuss your specific research needs. Please reach out to us through our contact form or by calling (404) 458-7006 to schedule a consultation with one of our experts.

No. As a full-service research company, Harvest does not take recruit-only projects. There are a multitude of amazing sample vendors for quantitative studies and recruiters for qualitative studies. We are happy to provide a recommendation to one of our partners.

We use AI where it makes sense—faster analysis, qual pre-screening, persona building—but always with expert eyes on the output. No hype, no black boxes. Just smarter, faster insights grounded in strategic thinking.

Just reach out. We offer a free consult to talk through your goals and challenges. From there, we’ll build a plan that fits—and get to work solving your research problem.

Our approach involves a combination of primary and secondary research methods. Primary research involves collecting new data directly from sources, while secondary research involves analyzing existing data and resources. This balanced approach ensures comprehensive and actionable insights.

Certainly, we can provide references from past clients upon request. Our satisfied clients can attest to the quality and value of our services.

Yes, we offer data visualization and reporting services to help you effectively communicate the insights derived from our research. We use cutting-edge tools and techniques to create visually compelling reports tailored to your needs.

Our market research services typically include detailed reports, data sets, charts, graphs, and strategic recommendations. We also create industry reports, infographics, interactive maps, social media content, video compilations, and other deliverables as needed. We work closely with you to ensure the deliverables meet your specific requirements and objectives.

Primary research involves the collection of new data directly from original sources, such as surveys, interviews, and observations. Secondary research, on the other hand, involves the analysis of existing data and resources, like industry reports, market studies, social media sentiments and academic literature.

Qualitative research focuses on exploring and understanding human behavior, experiences, or perceptions through descriptive data (e.g., words, images, or observations). This data typically comes from interviews, focus groups, online diaries, bulletin boards, and observations. Qualitative research provides in-depth insights and rich, detailed understanding of complex issues. Quantitative Research focuses on measuring and quantifying data to test hypotheses or identify patterns. Surveys with closed-ended questions, experiments, structured observations, and statistical analysis are the hallmark of quantitative research. Results provide broad, generalizable insights, often using large datasets to draw conclusions to answer questions like “how much,” “how often,” or “how many.”